Back in 2017, our Funeralcare business launched Memory Boxes across the country. These boxes are filled with memorabilia from the past, with items ranging from records, photos and even Co-op stamp books, along with items donated by local communities. Our Funeralcare colleagues then take the boxes into care homes and day centres, with the aim to help trigger long-term memory recognition for those suffering from dementia.
This year, we’re excited to announce that we’re expanding our Memory Boxes with Co-op Memory Cards, in partnership with Football Memories Scotland. With their help, we’ve created a selection of ‘Sporting Heroes’ cards which feature famous sporting legends from football, rugby, cricket, golf and speedway.
Paul Denton, Managing Director of Co-op Funeralcare, launched our Memory Cards with football legend Joe Jordan at Hampden Park last week, saying:
“We’re so pleased to be working with Football Memories Scotland on this extremely worthwhile initiative. Across the UK, we’re involved in thousands of community activities. From bereavement groups to coffee mornings, we’re continuously looking for new ways to support the communities we serve.
As part of our partnership with Football Memories Scotland, all Co-op members will get half price admission to the Scottish Football Museum at Hampden Park too.
Our Memory Cards will be given to funeral homes across the country, and we hope both our memory boxes and memory cards have a positive impact for those living with dementia.
National Community Strategy Manager – Funeralcare