By Joel Godfrey, Digital Engineer
We’re so excited to launch our brand new Co-op app – now available to download from the app store. For the first time, we’re bringing the best of Co-op together in a digital way.
Colleague members have been helping us get ready for this moment since July, when we launched our trial of Offers through the membership website. Offers is our new personalised weekly service that uses members’ shopping data to tailor relevant offers from billions of possible combinations. Our colleague members have helped us to improve it, so it’s ready for launch to members.
And now you can access Offers through the app – it puts more money in your hands with instant access to your own tailored offers, smarter savings and an instant member rewards balance straight from your phone.
It’s really easy to use – you simply browse and choose two offers every week, and they’re added to your membership card, and redeemed automatically at the till point.
But Offers is just the start. We’ll develop the app over the next few months because we know that customers expect to find us in the digital world, to engage with us in more ways than just for their shopping. So we’re bringing all the elements of Co-op together to get closer to where our customers are – right in the palm of their hand.
We’d love it if you could download the app, talk to your customers and members about it and start using your weekly offers. Just search ‘Co-op’ in the app store. There’ll be lots more to tell you about as we keep working on the app – we’ll keep you posted!