By Kevin Sargent, Senior Product Developer
We’re excited to announce the launch of our new plant-based brand next week called GRO.
We know that more of our customers are enjoying meat and dairy free meals as part of a varied diet. Many are generally interested in reducing the overall amount of meat they eat or want to start following a plant-based diet. Whatever the motivation to choose plant-based, GRO offers something delicious for everyone with quick and delicious plant-based meals. From burgers and sausages that taste as good as their meat-based equivalents to some vibrant and healthy veg-based dishes, there is something to suit everyone.
We have Vegan Sausage Rolls, Hoisin Du’k Wraps and Meat Free Popcorn Chicken, plus so much more to choose from across our Food to Go, Frozen and Chilled range. We can’t wait for you to try them.
GRO products will be landing in all stores next week on Wednesday 8 January. In the mean-time, tell us what you think of the brand and whether you’re making any plant-based new years’ resolutions.
Don’t forget to join in the conversation on Social Hub and share the news with your friends and family.