By Mark Matthews, Director of Innovation and Format
We’re really excited to be rolling out John Lewis click and collect services this year. It’s a phased roll-out, following some successful trials last year, before the onset of coronavirus. By the end of September we hope to have just over 500 Co-op stores offering the John Lewis service. Growing our missions in-store through parcel services is part of our strategy to help us get closer to our customers and, right now, added convenience has never been more important.
We’re always looking for new ways to innovate and expand access to our products and services. Customers love the ease and convenience of click and collect, so it’s a really fast growing market – if they can collect a parcel at the same time as shopping for their groceries in store, it’s a win-win.
It’s testament to the strength of our brand that partners like John Lewis want to work with us. We have a large number of stores and they’re where people live and work, so that’s a great opportunity for partners to reach customers in more locations. Working together in partnership benefits both businesses and helps us to offer flexibility and choice to meet customer needs. Our trial stores have all shown sales increases as a result of customers popping in for a parcel and picking up essentials at the same time.
Along with our other parcel services across the estate through Amazon, Post Office and MyHermes, the John Lewis roll-out is a great step forward in growing our missions in store and we’re really excited about the future.
Photo: The team at Holmfirth Co-op have been enjoying the benefits that their John Lewis click and collect service has brought to their store.