By Bob Marchant, Head of Strategic Partnerships, Co-op Technology,
I was so pleased to hear Steve talk recently about the BRC climate roadmap and I’m also so proud of the ongoing work we’re doing in so many areas including reducing waste and plastic packaging and making our supply chain far more sustainable. As we find ourselves in a climate emergency, our commitment to driving sustainable change has never been so important.
The suggestion to partner with Ecosia came from our Member’s Council and it seemed like a no brainer when I realised the difference we could all make if we partnered with them. Ecosia is like any other search engine, but with one major distinction: they use their profits from micro-advertising to plant trees in areas where they’re needed most.
There are numerous benefits to planting trees, so using Ecosia is a simple change we all can make. At the time of writing Ecosia has planted a staggering 114 million trees in projects around the world. We estimate that if all our colleagues using Co-op devices get on board and start using this search engine, we can plant up to 100,000 trees in our first year – just based on how colleagues search today.
In addition, many other web services collect user data to sell it without asking for your permission. I’m sure you’ll be pleased to hear Ecosia don’t do this. Your searches are also encrypted, meaning they’re protected from potential eavesdroppers wanting your data. So not only is Ecosia brilliant for the environment, it’s safe and secure too.
If you’re a Windows 10 user, you will have a new standard browser installed, Microsoft Chromium Edge. As part of the project to get this browser up and running we’ve made Ecosia the default search engine, so simply use this when you’re searching the Internet.
If you’re not able to use the new Chromium Edge browser you can still choose to use Ecosia as your default search engine and contribute to our Co-op tree count. Download Ecosia as your default search engine using this link and make a difference with every search. You could even make the change on your mobiles and other personal devices and encourage your families and friends to do so too.
We’re at the very start of our partnership with Ecosia and are excited about the difference this initiative can make with very little change for colleagues.
If you want to find out more and keep track of our tree planting total Join our Ecosia Yammer group, where we’ll be sharing updates.